Outrigger Announces Changes in Revenue Management
Release Number: 26/14
WAIKIKI, HONOLULU, HAWAII – Outrigger Enterprises Group is pleased to announce two changes to its revenue management team.
Beverly Fidel has been named director of revenue management for the Outrigger Waikiki on the Beach, where she is responsible for the strategic rate planning and coordination between the hotel and various departments within Outrigger, as well as to the company’s external business partners.
Fidel began her Outrigger career in 1990 and worked her way up to hotel manager. She found her niche in the analytic discipline of revenue management and became manager and then director for the OHANA brand and most recently, director for Outrigger’s Waikiki beachfront properties.
Fidel is a member of the Advisory Council for the U.S. Department of Education’s Career and Technical Education (CTE) program and is active with Distributive Education Clubs of America (DECA).
Czarina Lam joins Outrigger as director of revenue management for the OHANA brand as of March 16, 2014. Properties under Lam’s watchful eye are the OHANA Waikiki East, OHANA Waikiki West and the OHANA Waikiki Malia. Lam will oversee all sources of room revenue reservations and revenue operations while working closely with sales and marketing.
Before joining Outrigger, Lam was director of revenue management for the Ala Moana Hotel since 2011 having been promoted from revenue and reservations manager. Previous experience was with Aston Waikiki Beach Tower, the Renaissance Ilikai Waikiki Hotel and the Hilton Hawaiian Village Beach Resort & Spa.
Lam is a graduate of the University of Hawaii School of Travel Industry Management.